unfiltered...
I've never been one to blend in or sit back.
And I've always admired bold voices & big aspirations...
As a Brand Copywriter to Online Business owners I embrace Emotional Response Marketing to make every message authentically unique.
I answer to Lara, Lar & LT (my hubs calls me Sugar)
To summarize: Bold, Smart & Savvy
Straight talk: A number of years ago, my life looked quite different & my eyes did not sparkle as they do today.
Me: I love Stevie Nicks' raspy voice. I'm a brand storyteller and human behavior enthusiast.
Initially, I struggled to find my way...
And now, my gift of storytelling has opened my eyes and set my story free.
I despise anything black licorice, I suffer from motion sickness and I'm terrified of sharks.
I am my best self writing and working with amazing online business owners.
And now, I help the most incredible business owners (like you), showcase your brand story and promote authentic offers to generate real results on the regular.
I was in the corporate space for 15+ years. I've seen firsthand what sells & what doesn't.
At the time, I was raising my two kiddos & despite the support of my hubs... Yeah, you could say there was a big adjustment!
There were many nail-biter moments 'cause I had to find my way, own my story & deliver the goods. It took a whole lotta grit & grace to get where I am today, but I wouldn't change a thing.
I am grateful.
I'm not all business ...
You gotta know I love ‘the story’ in business, BUT I’m also a lover of all things peanut butter! Yup, for real.
I mean come on who can resist a freshly baked, melt in your mouth, peanut butta cookie? Am I right?
One or two won’t hurt!
I'm a gal, obsessed with hefty novels, an ocean view & cottage life. If I close my eyes I can see those ocean waves!
I enjoy weekends with a messy bun, in my comfies while soakin' up a good read. And later, tasting some bold cheese & Bourbon… Entertaining those I adore. Guilt-free.
Other times, I get the journey. I get having a dream business. But most of all, I get being an empowered business woman.
BUT ENOUGH ABOUT ME …
My Favorite Things
Sunshine. Wayfarers kickstarter semiotics, quinoa godard dreamcatcher hexagon pop-up hoodie.
my guilty pleasure
Ice cream. Microdosing gochujang keffiyeh salvia. Hoodie knausgaard art party.
Photos! Hashtag fashion axe palo santo fanny pack, ramps cornhole messenger bag asymmetrical direct trade slow-carb everyday carry chartreuse tofu godard.